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ROBLOX: The Next Frontier in Digital Marketing

Leverage the massive reach and engagement of the ROBLOX platform to create immersive brand experiences that resonate with younger audiences. Our ROBLOX Experience Measurement Framework has been adopted by major agencies to track and optimize performance in virtual worlds.

215%

Average ROI on ROBLOX Campaigns

70M+

Daily Active Users on ROBLOX

67%

Of Users Are Under 16

Why ROBLOX Marketing?

ROBLOX offers unique opportunities for brands to connect with Gen Z and Gen Alpha audiences in immersive, interactive environments that traditional marketing channels cannot match.

Immersive brand experiences with massive reach to Gen Z and Gen Alpha

Virtual goods that generate revenue while building brand awareness

Custom game development and branded environments

In-experience advertising and sponsorships

Analytics tools for tracking behavior in virtual worlds

Cross-platform marketing integration

Our ROBLOX Marketing Services

We offer comprehensive ROBLOX marketing solutions to help your brand connect with the next generation of consumers.

Custom Experience Development

We create branded ROBLOX experiences that engage users through interactive gameplay and immersive environments.

Virtual Merchandise

We design and launch branded virtual items that users can purchase and use across the ROBLOX platform.

Influencer Partnerships

We connect brands with popular ROBLOX creators and influencers to amplify reach and authenticity.

In-Game Events

We organize virtual events, concerts, and competitions that create buzz and engagement around your brand.

Targeted Advertising

We place strategic in-experience ads and sponsorships that reach your target demographic.

Analytics & Optimization

We track performance metrics and user behavior to continuously optimize your ROBLOX marketing strategy.

Our ROBLOX Marketing Process

We follow a proven methodology to ensure successful ROBLOX marketing campaigns that deliver measurable results.

1

Discovery

Understand your brand, goals, and target audience within the ROBLOX ecosystem

2

Strategy

Develop a customized ROBLOX marketing plan aligned with your objectives

3

Execution

Create and launch your ROBLOX experience, merchandise, or advertising campaign

4

Optimization

Analyze performance data and refine your strategy for maximum impact

Case Studies

See how we've helped major brands succeed on the ROBLOX platform.

Paramount ROBLOX campaign

Paramount

TMNT Experience

12.4M+ visits and 89% positive sentiment

Created an immersive Teenage Mutant Ninja Turtles experience with interactive pizza parties and character meet-ups, driving massive engagement and positive brand sentiment.

NHL ROBLOX campaign

NHL

Virtual Hockey League

8.7M+ visits and 215% ROI

Developed a virtual street hockey environment with customizable gameplay and NHL branding, creating a new touchpoint for fans and attracting younger audiences to the sport.

Twice ROBLOX campaign

Twice

Virtual Concert Experience

15.2M+ visits and 320% merchandise sales increase

Created an interactive fan experience with virtual concerts and exclusive merchandise, allowing global fans to engage with the band in new ways.

Ready to enter the metaverse?

Get a free consultation and discover how ROBLOX marketing can connect your brand with the next generation.

Start Your ROBLOX Journey